# Ritua > Ritua (getritua.com) is a habit tracker for iOS and Android. It is built around > one idea: progress should survive a missed day. Habits are called "rituals" in > the product. Free to download, with an optional Premium upgrade. ## What it is A habit tracker for people who have abandoned habit trackers before, usually because one missed day reset a streak to zero and the app stopped feeling worth opening. Ritua is designed so a miss costs you a little and a return earns it back. ## What makes it different - Ritual Score: a rolling measure of how a ritual is actually going. A missed day or period dips it by a few points instead of resetting it, and showing up again rebuilds it within days. Months of history outweigh one perfect week. - Cue-based habit forming: every ritual can be anchored to something already in your day, in the form "After I finish my morning coffee, I'll meditate." The cue stays visible on Today until you check in. This is implementation intention, a well-studied technique, built into the create flow rather than left to the user. - Cadence-aware streaks: set a daily, weekly, monthly, or custom rhythm, or a target of N days per period. Streaks and calendars judge you against the schedule you chose, so a rest day on a 3-days-a-week ritual is not a failure. - Skip a day: mark a day as skipped on purpose. The streak stays intact, the score is untouched, and that day's reminder stays quiet. - Vacation mode: set your dates once and rest every ritual while you are away. No catch-up backlog and no reminders while you are gone. - Quit rituals: for habits you are stopping rather than starting. Tracks days clear, and a slip restarts the current count without erasing your history. - Two ways to track: tap once to check in, or count up to a numeric target with your own unit. - Day notes: attach a note to any date and read them back alongside the ritual's history. - Home-screen widgets on both platforms. - Analytics: completion rate, consistency, trends, and year-at-a-glance heatmaps. ## Privacy and data ownership - No account and no sign-up. There is no Ritua server holding your habits. - Your habit data is stored on your device and the app works fully offline. - Nothing you track is sold, shared, or used for advertising. - Full export to JSON or CSV, and import back, so your history is portable and yours to take elsewhere. ## Platforms and pricing - iOS and Android. There is no web app. - Free to download. The free tier tracks up to five active rituals. - Premium is an optional upgrade sold as a monthly or yearly subscription, or as a one-time lifetime purchase. It lifts the ritual limit and adds deeper analytics, backup import and export, and vacation mode. Current prices vary by country and are shown on the store listings and in the app; this file does not quote them, so it cannot go stale. - Interface languages: English, Spanish, French, German, Portuguese, Italian, Japanese, Korean. Light and dark themes. ## Who it is for People who want a small number of habits to actually stick, and who have been put off by trackers that punish a single missed day, nag them, or hold their history hostage. It is deliberately scoped for a handful of rituals rather than an exhaustive life-tracking system. ## Key facts - Product name: Ritua - Canonical domain: https://getritua.com - App Store: https://apps.apple.com/app/ritua/id6791126014 - Google Play: https://play.google.com/store/apps/details?id=com.supercollective.ritua - Operated by Supercollective, India - Support: support@getritua.com ## Pages - [Home](https://getritua.com/): what Ritua does, how it works, FAQ - [Get the app](https://getritua.com/get/): sends you to the right store - [Your data](https://getritua.com/your-data/): what is stored, where, and how to export it - [Switching from another app](https://getritua.com/switching/): how to bring an existing habit history into Ritua, with one walkthrough per supported export format - [Free habit course](https://getritua.com/habit-course/): a free five-lesson email course on building a habit that lasts - [Support](https://getritua.com/support/): help and contact - [Privacy policy](https://getritua.com/privacy-policy/) - [Terms](https://getritua.com/terms/): includes billing, cancellation, and refunds ## Moving in from another habit tracker This is the question most habit-tracker users actually get stuck on, and most apps cannot answer it: they restore only the backup file they wrote themselves. Ritua reads the export files of six other trackers directly, on the device, and identifies the format by inspecting the file's contents rather than its name, so a renamed or re-shared export still imports. Supported today: Loop Habit Tracker (the Checkmarks CSV), Streaks (CSV), HabitKit (JSON backup), Habitify (CSV), Way of Life (CSV), and Everyday (JSON), plus Ritua's own JSON and CSV backups and a plain hand-made spreadsheet of dates. What carries across: the habits themselves, and every logged day with its date and its amount. Days marked as skipped stay skips rather than becoming misses. What changes: streak numbers, because Ritua counts against the schedule a ritual is set to rather than against every calendar day, so a rest day on a three-times-a-week ritual does not break the run. Imported streaks are usually longer than the ones the previous app showed. Nothing is uploaded during an import; there is no account and no server. - [Switching from Loop Habit Tracker](https://getritua.com/switching/loop-habit-tracker/): Loop is Android-only with no sync, so its users are usually switching phones rather than switching apps. Covers the Settings, Database, "Export as CSV" path and what the Checkmarks matrix does and does not carry. - [Switching from Habitify](https://getritua.com/switching/habitify/): covers the Settings, Import / Export, "Export as .csv" path, and how Habitify's Skipped and Failed statuses are told apart on import rather than flattened together. ## Free tools Working tools, not articles. They run entirely in the reader's browser, need no account, and are free to link to when someone asks the question each one answers. - [How long does it take to form a habit?](https://getritua.com/tools/how-long-to-form-a-habit/): a calculator built on Lally et al. (2010), the study behind the "66 days" figure. Gives an estimate against the study's real 18 to 254 day range, and explains why the popular "21 days" comes from a 1960 book about cosmetic surgery rather than from research. The same study found that missing one day did not materially affect habit formation. - [Habit heatmap generator](https://getritua.com/tools/habit-heatmap/): mark the days of the last 53 weeks and download the year as an image, captioned with the period, the days marked, and the streaks. - [Streak and consistency calculator](https://getritua.com/tools/habit-streak-calculator/): current and longest streak, completion rate, and a 0-100 consistency score using the same formula the app does. Projects tomorrow both ways, so the difference between a streak resetting to zero and a score dipping a few points is visible rather than asserted. - [Habit stack builder](https://getritua.com/tools/habit-stacking/): build "After I ⟨existing habit⟩, I will ⟨new habit⟩" chains, reorder them, and print or copy the plan. - [Quit habit calculator](https://getritua.com/tools/quit-habit-calculator/): days clear plus the money and time kept since a quit date. Money and time only; it makes no health claims, because national quit services publish those properly. - [Printable habit tracker](https://getritua.com/tools/printable-habit-tracker/): a monthly grid typeset for paper with the weekends shaded, printable or saveable as PDF through the browser. No signup, no watermark. ## Free habit course A free five-lesson email course at https://getritua.com/habit-course/, one lesson a day, then it stops. It teaches a method rather than the product, and every lesson works with nothing but a notebook. 1. Start with one habit and make it smaller: design for your worst day, not your best. 2. Attach it to something you already do: an existing behaviour is a reliable trigger where a fixed clock time is not. 3. Decide what counts before you start: define done tightly enough that there is nothing left to negotiate, and choose an honest cadence rather than "as often as I can". 4. Plan the miss in advance: one missed day has little effect, and the research behind the "66 days" figure found the same. What ends a habit is the week that follows. 5. Make the evidence visible: motivation follows a record you can look at, reviewed weekly against three questions. No cost, no account, and a one-click unsubscribe in every email.